On 31 May will take place Lithuanian advertising festival „Adrenaline“ and will begin a one-day conference. In the event the report will be read by a prestigious advertising school in Europe EACA International School of Advertising and Communication manager Micky Denehy.
“M. Denehy visiting to Lithuania was combining for almost two years. He is an exceptional personality in communications market. In Lithuania, such caliber advertising expert arrives for the first time. EACA International School of Advertising and Communication is one of the best specialized communication training institutions in the world, preparing advertising professionals to international networks such as DDB, Leo Burnett, Saatchi & Saatchi, McCann Erickson, Mindshare, BBDO, MEC. 30 years experience having M. Denehy, worked at Ogilvy & Mather, Bates Europe, Saatchi & Saatchi EMEA, headed Bates agents in Istanbul and Dubai. M. Denehy will share global insights about the user’s relationship with the brand development and successful participation in competitions.
In the conference will also appear an advertising and creative innovator, inspirer amplua known Dietmar Dahmen (Austria). 20 years he worked in the most famous advertising agencies in Hamburg, Los Angeles, Munich, New York and Vienna. Dietmar teaches marketing, advertising and contemporary communication in various universities of the world and is one of the most interesting characters in the advertising industry.
More than 30 awards in advertising festivals won Luc Chenier, Havas network in Ukraine strategist (Canada), will tell about individualism, localization, and present communication interface with business results. Alexia Calogeropoulos Gourdain, JCDecaux OneWorld, innovations manager (UK), will present the latest trends in outdoor advertising. Swedbank Marketing Department director Asta Margevičienė will present client’s view about advertisements creating. With thoughts about creativity in daily activities and potboiler in work and life, in us and in others, in Soviet times and today will share Lithuanian figure in the entertainment business Algis Ramanauskas.